Founded on January 31, 2007 by serial entrepreneur Rony Zarom as another way to interact with his Web 2.0 son, Watchitoo redefines the boundaries of social networking by enabling users to collaborate with real time instant messaging and video chatting, while sharing synchronized content, including videos, music, pictures, documents and more. In short, Watchitoo is a social collaboration platform that fuses the two most common uses of the Internet, communication and entertainment, while marrying the experience of being together and being online.
Watchitoo’s patent-pending technology overcomes the time and space limitation that exists on the Internet by eliminating any barriers to interaction and allowing users to view media at the exact same time. No download is required by participants, as Watchitoo is a completely synchronized web-environment. Content is streamed through an independent server as opposed to over a user’s PC, enabling a completely synchronized experience.
Watchitoo users, can create a “Show,” which contains their media content and can then be shared in a couple of ways – either as a public show, which can be shared and accessed by everyone, or a private show which can be viewed by invitation only. The number of people that can interact while viewing any given show is unlimited, and if the owner of the show chooses to, the show can be viewed with no registration or login making it simple to share your content.